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Vertty reinventing the beach towel concept

Vertty reinventing the beach towel concept

Description from the site owner

Vertty reinvented the beach towel concept, taking the sophistication of the city to a casual setting. We created a model exploring the full potential of a common object, turning a basic commodity into a trendy accessory. With a unique design, lighter weight and larger size; with a fabric that dries up faster and presenting a waterproof pocket and a colorful variety, the Vertty towel is not just about fulfilling a purpose. It also represents a new stance in life, a different angle.

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